Book cover design for Barrett Koehler Publishers
In Chinese, the architect's surname "Yee" 余 is nearly symmetrical with an upper portion resembling a pitched roof. After working the concept through many iterations, we found the right arrangement of angles to represent residential architecture in a manner which speaks to the architect's sensibility.
Pediatric dentist logo designed to ease children's fears.
After touring the Mills College campus with alumni and hearing fond memories the school, I was inspired to create a logo using a eucalyptus leaf which is found all over campus. The lines of the leaf with its natural turns symbolizes the growth of a Mills College graduate.
This local gelato maker had a simple recipe for business—use the best ingredients and hire the best gelato maker from Italy. The logo had to reflect this pursuit of simplicity and perfection.
Logo for an environmental education group based out of a historic maritime building featured in the design.
Originally designed for a business near U.C. Berkeley, the slang term born in the East Bay was hand drawn in a script similar to the university logo. Merchandise with this design available at Red Bubble.
Smoking cessation poster for the Cantonese community. Topsoil wrote the Chinese character for "life" and made it dissipate in the air. The response was powerful and passionate—calls increased 5 fold and many posters were torn off walls by irked smokers.
Poster for the centennial anniversary of the 1906 San Francisco earthquake. The bus shelter poster was spotted by a movie crew and purchased for use in the film "You Kill Me" with Ben Kingsley, Téa Leoni, Luke Wilson. That gives Topsoil a "six degrees of Kevin Bacon" number of 2 (Luke Wilson was in "My Dog Skip" with Kevin Bacon).